Top Selling Discs–Q2 of 2017

July 7, 2017 Jace Smellie 2 comments

Can you believe we are already halfway through 2017? The second quarter of 2017 has ended, and it has been the busiest quarter in Infinite Discs history! Lots of discs have passed though our warehouse, and now it is time to look back at the best selling discs of Q2! Before we take a look at charts, I feel like it would be wrong if we didn’t take a second to thank Innova and the Innova Factory Store. This quarter we see a lot of familiar names on the charts, but also a lot of movement when compared to previous quarters, and that mostly has to do with the 2017 Tour Fundraiser discs that we sold throughout the quarter. So thank you Innova for allowing us to be a part of this year’s fundraising efforts for your touring pros. We are proud to have been able to help support your fantastic team of players.

Top 10 Overall

So there was clearly a lot of movement when compared with previous top 10s at Infinite Discs. Let’s break it down a bit. The Innova Destroyer was able to hold on to its long streak of being the number one selling disc of the quarter, but at the start of the quarter, we were pretty sure it was going to lose that spot to the Innova Firebird. But the Nate Sexton Color Glow Firebirds cooled off a bit near the end, and then the Philo Brathwaite Swirly Star and Steve Brinster Splatter Star Destroyers that came in near the end of the quarter helped push the Destroyer back into the top spot!

Both the Innova Firebird and Thunderbird made their first jump into the top 10 on the coattails of Nate Sexton and Jeremy Koling tour fundraisers. The Discmania P2 Psycho is the top selling disc that received no help from an Innova fundraiser effort, although the Signature P-Line Eagle McMahon P2s were quite successful this quarter as well. The Innova TeeBird and Aviar have become familiar names on the top 10 chart. The Innova Roc3 is always a hot seller, but the new Paul McBeth McGlow Roc3s helped push it into the number 7 spot for overall sales. The final three discs were all a bit of a surprise to me. The Innova Shryke came in at number 9 overall last quarter, and then managed to jump up one spot without any help from a tour fundraiser edition. Then the newly released Innova Aviar3 had a hot first full quarter. And then the Discraft Buzzz fought into the final spot, which is a disc that has been moving down the chart after being a long standing number 2 behind the Destroyer. But in order to claim the 10 spot in this quarter dominated by Innova and their fundraiser discs, the Discraft Buzzz had to jump several discs that have been outselling it recently.

Top Distance Drivers

Last quarter I commented on how Innova gave up a bit of ground in the distance driver category that they traditionally dominate. But this quarter, they returned to their dominant form by claiming 8/10 spots including the top 7. The Innova Boss and Beast jumped back into the top 10 after missing out last quarter. The Streamline Trace is an interesting new disc to this chart. I mentioned last quarter that the Streamline Trace was released on March 31, the last day of the first quarter, and in that one day it was the 12th best selling distance driver of the quarter. So it would be really interesting to see how the Trace would be ranked here had it been released one day later. Then the Dynamic Discs Sheriff had a significant drop from its first quarter going from 2-9, but nearly all new releases see a drop after their first quarter. So for the Sheriff to still hold onto the 9 spot is great, and it will be interesting to see how it sells in the next three months.

I usually don’t comment much on discs that finish outside the top 10 in each category, but this quarter had an interesting finish in the next three spots. The Discmania PD2, PD, and DDx finished this quarter as the number 11, 12, and 13 respectively. So though Discmania didn’t quite have the power to push into the top 10, having 3 molds finish just outside should still make the Discmaniacs happy.

Top Control/Fairway Drivers

There are a few noteworthy changes to the Fairway Driver top 10, but nothing too crazy. For Innova, the Leopards leaped up the charts (I know, cheesy, but I think I’m funny…) with the Leopard jumping 2 spots and the Leopard3 jumping 4. Also a new name to this chart is an oldie but a goody in the Innova Roadrunner finishing number 7. One pretty surprising fall this quarter is the Latitude 64 Saint. The Saint traditionally finishes in the top half of the chart, but it dropped all the way down to the number 10 slot.

Top Midrange Discs

Last quarter, there were no midranges in the overall top 10, but this quarter two midranges jumped up the charts. The Innova Mako3 jumped up to the highest ranking it has ever reached at number 3. The Dynamic Discs Justice also made a notable jump up four spots to claim the number 6 spot on the chart. The Discmania MD3 dropped slightly, while the remaining three discs didn’t make the chart last quarter. We have seen the Discraft Comet on the chart before, but the Innova RocX3 was a new release, and I don’t remember seeing the Innova Gator on this list before either.

Top Putt and Approach Discs

When you compare this quarter’s putt and approach top 10 to last quarter’s, they actually look very similar. A couple discs dropped out to make room for two newly released discs on the chart, the Innova Aviar3 and Streamline Pilot. But the remaining eight discs stayed in the exact same order when compared to each other.

*****Now, just like last quarter, the Gateway Wizard is a bit of an anomaly. Last quarter we added a new product on our site called Wizard 5-packs, but this quarter we expanded that to new Wizard 6-packs. If you remember from the previous post, when we added in the sales from the packs, it beat the Discmania P2 Psycho by 5 discs sold, making it the top selling putter and number 2 best selling disc of the quarter. So this quarter, when we add in the sales from the Wizard 6-packs, the Gateway Wizard makes another jump up the chart, but not as big as last quarter. By adding in the packs, the Wizard jumps just ahead of the Innova Aviar3, becoming the third best selling putter and the 9th best selling disc overall for the quarter.

So what can we take away from all this? I actually have a few thoughts for this quarter. I already mentioned how the Innova Tour Fundraiser discs influenced the sales from this quarter, but also, this quarter is when the weather warmed up and people really started playing disc golf again. So when we look at some of the more surprising jumps up the chart that weren’t a new release, I wonder if these are the discs that people are replacing or getting backups for because they are the discs they are actually using the most in their bags. I think this may explain how the Discraft Buzzz jumped back into the overall top 10 in a quarter that was dominated by Fundraiser discs. Other discs that made notable jumps within their category that I think could have been for the same reason include the Innova Boss, Innova Roadrunner, Innova Mako3, Dynamic Discs Justice, Innova Gator, and Discraft Comet.

What do you think? Any surprises or notable nuggets that I failed to mention? Please feel free to leave comments below! See you again in 3 months!

General

2 comments

Eric Beich
July 18, 2017 5:55 pm

I’ll say that it seems like the hype for limited editions and tour series seems to have gone way up the last few years, and especially this year with the Sexton Firebirds being in such high demand and hard to get for awhile there. It’s an interesting trend.

Ken Krempetz
September 2, 2017 7:38 pm

I can’t believe I see Streamline discs on the top 10!